With London producing more than 50 per cent of the UK’s animation output, employing over 2,500 people, since 2012 the investment into London’s animation sector has increased from £35m to over £450m a year. Film London’s strategy aims to bolster this by working with the region’s studios and producers to help the sector grow commercially and creatively over the coming years. Film London’s animation strategy draws on a study of all London based animation studios and producers in the third quarter of 2020 which sought to understand the shape of the sector in London ahead of and during the global pandemic. The research identified six consistent areas of concern from the industry:

• Tax credits
• Funding of production and IP development
• Training, skills and diversity
• Infrastructure
• Animation as a separate commercial sector
• Celebration of London’s animation success

Film London’s animation strategy sets out key themes and actions to support the industry, from training and inclusion to funding of productions and IP development. You can read the full animation strategy below.

Learn more about our work with Animation: