Production Finance Market 2014
The eighth annual Film London Production Finance Market (PFM) took place 15 and 16 October 2014. The only event of its kind in the UK, the market encourages new film financing relationships by organising one-to-one meetings between experienced film producers with feature film projects of €1 million and over and financiers from the international marketplace.
Film London and the market's stakeholders continued to focus on Europe as a key territory that can benefit from the commercial thrust of the PFM. Our partner Creative Europe - the EU support programme for the audiovisual industry - has supported the PFM since 2009, and that funding has enabled the PFM to increase opportunities for European producers and financiers to gain access to the more commercial, ambitious international film market beyond local subsidy and bi-lateral co-production strategies.
Alison Thompson, managing director of Sunray Films, delivered the PFM 2014 keynote address. She offered an overall assessment of the global sales market and shared her views on current industry challenges. Thompson also gave insight into her career and offered new details of her plans for Sunray Films Limited.
Three Panel Events
The market's programme included a Producer Panel, presented by Sam Taylor (Film and Music Entertainment), Carlotta Calori (Indigo Film), Chris Curling (Zephyr Films) Mariela Besuievsky (Tornasol FIlms) and Ilann Girard (Arsam International) who discussed new financing combinations, focussing on the role of tax incentives and co-production strategies.
The second panel, presented in association with the 57th BFI London Film Festival, was a case study on the film Bypass by Duane Hopkins. Producer Samm Haillay (Third Films) and funder Adam Partridge (Ffilm Cymru Wales) discussed the film's multi-layered European co-production route from the development to packaging process, as well as its finance and distribution plan.
The third panel was a Producers' Pitching Session, in which audience members could observe four selected PFM producers demonstrate how they package and pitch their projects to a group of experts for feedback. The expert panel included David Parfitt (Trademark Films), Phil Rymer (Lewis Silkin LLP), Phil Hunt (Bankside Films) Penny Wolf (The Film Consultancy Partners) and Bob Benton (Bob & Co).
Who was there
The market was attended by 149 delegates from 23 countries including Finland, Ireland, Denmark, Australia and the USA.
Leading financiers in attendance included:
- Endgame Entertainment
- Entertainment One
- Bankside Films
- Protagonist Pictures
From Europe, financiers included: Rai Cinema (Italy), Backup Media Group and TF1 Droits Audiovisuels (France), UniCredit Bank AG and ZDF Enterprises (Germany), and Iris Group (Luxembourg).
Just some of the 53 companies presenting projects at this year's event were:
- Mannequin Pictures: Victoria Falls
- Blue Horizon Productions: Bonita
- Firefly Films Ltd: The Love of Humankind
- Silver Screen: The Painted Bird
- Avenue B Productions: Random Access Memory
To see a full list of producer and financier attendees of the 2014 Production Finance Market:
Film London's second Micro-Market took place alongside the PFM 2014. Modelled on the successful Film London Production Finance Market, filmmakers attending the Micro Market were given the opportunity to pitch and discuss their projects with financiers interested in sourcing projects budgeted at €1M or under.
The Film London Production Finance Market is held in association with the BFI London Film Festival and supported by the Mayor of London, Creative Europe, the BFI and UK Trade & Investment. The PFM also has partnerships with the Rome International Film Festival's New Cinema Network, the Melbourne International Film Festival's 37º South Market, the Ile de France Film Commission, the Toronto International Film Festival's International Financing Forum, the Nordic Co-Production Market at the Norwegian International Film Festival in Haugesund, the Trieste Film Festival's international co-production market When East Meets West and the Danish Film Institute.
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