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Cultivate: Inspiring Future Audiences

Date posted: 13.03.2013

A comprehensive three day (18-20 September) training programme Film London's Cultivate: Inspiring Future Audiences returns to Hackney Picturehouse after a successful course in 2012, teaching the necessary skills to develop film education programmes in UK cinemas and festivals. The registration deadline is 16 April.

Cultivate is for film exhibition professionals across the UK who want to extend a venue or festival's reach, encourage community links and provide opportunities for more significant audience engagement with children and young people.

"Cultivate 2012 filled a crucial gap in the skills development of cinema exhibition and education professionals," says Mark Reid, Head of Education at the BFI. "There are hundreds of small multi-arts or cinema venues across the UK looking for support in extending or enhancing their education and audience development profile, and Cultivate made a huge contribution to the needs of the sector."

The only course of its kind, Cultivate covers navigating the primary and secondary curriculum, how to inspire young people, programming suitable films, developing study guides, issues around licensing and child protection and engaging a range of audiences as well as stakeholders and potential partners and funders.

It will give aspiring film educators the skills and confidence to develop education programmes for cinemas, film festivals and schemes such as rural cinema initiatives.

"Since Cultivate [2012] finished, I am instigating a training day for young people in association with Sarah Potter from Film City, who participated in the course," says Paul Macgregor, Learning Programmer for Young Audiences at Glasgow Film Theatre and Glasgow Youth Film Festival, who spoke at the event. "Another participant, Ruth Hastings from Tyneside Cinema is coming to visit later this month to see how the GFT works with secondaries and to chat about future collaborations."

 For more information and to register for Cultivate 2013, please visit:

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