Creative connections that transform




Successful Film Education Training Returns

Date posted: 16.01.2013

Following a successful event in 2012, Film London’s training programme for film educators “Cultivate: Inspiring Future Audiences” returns in 2013 with support from the Creative Skillset Film Skills Fund as part of A Bigger Future 2.

An innovative programme for the next generation of film educators, Cultivate is the only course of its kind, offering film professionals the necessary skills to develop film education programmes in cinemas and festivals, with the aim of growing audiences for cultural cinema.

Cultivate is aimed at those working in the film exhibition sector who want to extend a venue or a festival’s reach, encourage community links and provide opportunities for deeper audience engagement with their film programmes. The comprehensive three day course will give aspiring film educators the skills and confidence to develop education programmes for cinemas, film festivals and schemes such as rural cinema initiatives.

“After the inaugural and successful Cultivate training programme, it is wonderful to be able to offer this opportunity again in 2013,” says Adrian Wootton, CEO of Film London and the British Film Commission. “With Cultivate, I believe we have identified and addressed the lack of professional training and development opportunities for film educators within exhibition. I’m delighted to report young people in the UK are already benefiting from Cultivate; innovative ventures are currently being spearheaded by last year’s participants, armed with the necessary practical knowledge and industry connections.”

“We are delighted to continue supporting Cultivate with Film London,” says Dan Simmons, Head of Film at Creative Skillset. “This intervention complements the BFI film education strategy in educating young people in film, and we look forward to mapping out the business impact on Cultivate participants and their organisations in the future.”

A participant in the 2012 programme, Education Officer Marion Campbell at Queens Film Theatre in Belfast says “Cultivate gave me the courage to raise the issue within the team and external bodies to value the Learning programme, and that it be more embedded within the general Queens Film Theatre operations, and not be seen merely as an add on and audience development tool for the cinema.”

“Cultivate 2012 filled a crucial gap in the skills development of cinema exhibition and education professionals,” says Mark Reid, Head of Education at the BFI. “There are hundreds of small multi-arts or cinema venues across the UK looking for support in extending or enhancing their education and audience development profile, and Cultivate made a huge contribution to the needs of the sector.”

Topics for Cultivate 2013 include navigating the primary and secondary curriculum, inspiring young people, programming suitable films and developing study guides, issues around licensing and child protection and engaging a range of audiences as well as stakeholders and potential partners.

Launching later this year, Cultivate will invites applications from across the UK and offers travel and small organisation bursaries.

Read the full press release.

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