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Press Releases


London UK Film Focus 2011 Announces First Titles

Date posted: 14.05.2011

Horrid Henry: The Movie 3D, starring Anjelica Huston and Richard E. Grant and produced by Vertigo Films and Novel Entertainment, will premiere at this year's London UK Film Focus (LUFF). Represented by Protagonist Pictures, the film will be looking to secure international sales at the only event dedicated to supporting the export of new UK films and UK film companies. Horrid Henry: The Movie 3D was co-funded with the UK Film Council (whose funding activities have now been transferred to the BFI), Prescience and Aegis Film Fund Ltd.

Other premiere's at this year's LUFF include SKET the latest British gang movie directed by Nirpal Bhogal starring Ashley Walters and being sold by AV Pictures, A Thousand Kisses Deep directed by Dana Lustig, stars Dougray Scott, Emelia Fox and Jodie Whittaker presented by Goldcrest Films International.

LUFF will welcome over 120 international film buyers and festival directors to the UK capital for the four day event taking place Monday 27 June - Thursday 30 June. LUFF is a unique initiative, now in its eighth year. The 2011 edition sees a new strategic partnership with the BFI, who have invested in the event, recognising the importance of supporting new UK film and emerging talent through LUFF and meeting demand from UK Sales Companies.

An important annual event in the film industry's international calendar, LUFF attracts buyers representing all world territories who come to see around 50 titles. The event generates significant income and last year resulted in approximately $3m worth of sales.

Helena Mackenzie
, Head of Inward Investment & Business Development at Film London, says: "Film London remains as committed as ever to supporting the film business in the UK capital and UK film-makers. Over the last eight years LUFF has proven its value to the industry in providing a unique platform for UK films to reach international audiences, which is why, despite recent cutbacks, LUFF is returning this year."  

Amanda Nevill, Director of the British Film Institute
said: "LUFF plays a significant part in the overall promotion of British film internationally. The BFI has been involved with LUFF since its start; we are building further on that partnership with Film London now we are the strategic lead for film in the UK. We will work with them and other key partners to capitalise on the strength of British talent in the international film arena."

LUFF's Breakthrough strand also returns, building on success in previous years which has seen bidding wars for titles such as Sons of Cuba and kick started critically acclaimed international film festival tours of films such as Treacle Jr. Breakthrough offers an important platform for emerging British film-makers seeking sales representation, plus providing a chance for international buyers to monitor upcoming UK talent. Breakthrough 2011 titles include Film London Microwave documentary The British Guide to Showing Off, Acts of Godfrey starring Simon Callow (Four Weddings and a Funeral), Ghosted starring John Lynch (Sliding Doors) and Martin Compston (The Disappearance of Alice Creed & Red Road), and Morris dancing documentary Way of the Morris from directors Tim Plester and Rob Curry.

LUFF 2011's primary funders are Film London and the BFI. It is produced in partnership with the Mayor of London, UK Trade & Investment and Film Export UK.


For further press information, please contact:

Colette Geraghty

M: +44 (0) 7917 437 699

Notes to Editors

About Film London

Film London
manages the British Film Commission through a public/private partnership which is funded by the Department for Culture, Media and Sport through the BFI.

London, as the capital's film and media agency, aims to ensure London has a thriving film sector that enriches the city's businesses and its people. The agency works with all the screen industries to sustain, promote and develop London as a major international production and film cultural capital, and it supports the development of the city's new and emerging film-making talent. Film London is funded by the Mayor of London, the National Lottery through the BFI, and receives significant support from Arts Council England and Skillset.

Film London's activities include:

  • Managing the national remit for inward investment through film
  • Maintaining, strengthening and promoting London and the South East's position as a film-friendly region to attract investment
  • Investing in new and established talent through a range of specialised production schemes
  • Boosting employment and competitiveness in the capital's film and media sectors by facilitating funding as well as supporting training and business development activities
  • Maximising access to the capital's film culture by helping audiences discover film in all its diversity
  • Working with a wide range of partners to promote London through the production industries
  • Utilizing opportunities provided by London 2012 and its legacy to strengthen the capital's film industry and culture

An independent evaluation of Film London concluded that for every £1 invested in the agency, £4 comes back to the city.

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